Frequently Asked Questions

How the impact is calculated?

To identify and assess the environmental impact of textile supply chain, we have followed the Life Cycle Assessment Methodology. Using this approach, we identified the major phases over the course of the product life span and calculated their environmental impact. 

 Environmental impact data was collected from peer reviewed published research articles, official websites and from reliable research data sources.

Useful data was extracted from collected data and where needed it was verified by comparing with the figures obtained by calculations based on their chemical formulae. The mean values of all the collected data were computed, it also ensures the reduction of chances of error. The transportation of materials also adds significantly to total impact of textile supply chain and for calculation of transport impact we have used the calculations provided by a Network for Transport Measures “NTM”, is a nonprofit organisation, initiated in 1993 aiming at establishing a common base of values on how to calculate the environmental performance for all various modes of traffic, including goods transport and passenger travel.

1.1 Garment Production Impact 

Impact of garment manufacturing is a result of two simultaneous experiments. On one end research was conduct at Outso wearables, a garment factory in Lahore Pakistan, whereas on other end PaperTale and Science Park (Borås – Sweden) worked closely for calculating the impact of the garment production. Both research experiments were conducted with different methodologies but with a common approach. The approach involved using the operation lists of a particular garment and measuring the energy input required for each machine used for performing operations. In research at Borås, input energy requirement was measured by using special measuring devices provided by ABB, a leading global technology company. This collected data was combined with manually collected data of water and CO2 consumption that occurs during the manufacturing processes. The CO2 calculation was made possible through the energy suppliers providing their own systematic analysis.

1.2 Farming Impact by Cotton Australia

Australian cotton is one of our preferred raw materials and for the estimation of water consumption and its impact calculation we coordinate with Cotton Australia, which is the peak body for Australia’s cotton growers, representing up to 1,500 cotton farms. Cotton Australia further work together with Cotton Research and Development Corporation, a partnership between the Commonwealth Government and cotton growers, CRDC invests in world-leading RD&E to benefit Australia’s dynamic cotton industry, and the wider community. Both organisations work together to extract the data both for water consumption and carbon footprint impact of Australian cotton. Basis for water consumption relies on Australian government regulations for water withdrawals for irrigation purposes and the study of the annual data on water use efficiency. Gross Production Water Use Index is populated that includes irrigation water, rainfall, and soil moisture, giving a complete picture of how much water is used to grow a kilogram of Australian cotton. The final data used is on basis of five-year rolling average. Likewise, the carbon impact data of irrigated cotton is calculated including pre-farm inputs, on basis of five-year rolling average

Why blockchain ?

Blockchain is already used in a lot of different industries, but it’s application in fashion is only just emerging. Why? Well we are sure you are probably aware that despite a brand having good intentions, corrupt deals happen behind closed doors and certificates end up being signed where standards aren’t actually being met, often unbeknown to the brand. In a supply chain operating with blockchain, every single transaction that occurs is given a timestamp and a unique ID in the network. The reason we really love blockchain though is because once that ID has been created in the virtual “chain”, no one can go back and change it. Therefore by basing our technology on blockchain, we can assure you that your products are being produced corruption and slavery free to the best of our knowledge and we are working tirelessly to make it near perfect – Just follow the trail of proofs in our consumer app. 

Are the workers real?

They absolutely are and you will soon be able to send them a “Smiley” to show your appreciation for their contribution to your garment. Each worker has their own “workers app” and this means they can log into our system to verify themselves whether they have been paid their salaries as per law.

What about other workers in the factory? There are only a few workers shown.

While there may only be a handful of people in each production unit that were associated with your garment, you are right, there are so many other people who work there. Don’t worry we haven’t forgotten about them and in fact if you visit “Meet the Craftsmen” and then click “Visit factory”, there you will find a breakdown of the number of craftsmen listed there and key facts like the gender ratio. 

How do we make sure that salaries are paid as per law?

Now that is a brilliant question and the even more brilliant thing is that WE don’t, no the WORKERS do! So here’s how it works : 

– The workers are all registered on the PaperTale system and every time they do any work on a particular garment, this is logged under their name. They can log in at any time and check that all their hours have been registered properly.

– On payday, the workers are then paid according to the exact number of hours they worked and as per the national law

– The workers then log into the system and verify THEMSELVES that they have been paid the correct amount (this will show up as a green tick next to their salary payroll on the app).

The PaperTale system shows a lot of information about workers. How do you guarantee their privacy?

For us, everything is about freedom and choice, therefore workers’ privacy is no different! When each craftsman is signed up to the PaperTale system they have the option of whether their name and picture is included, or whether they would rather remain as a unique “number in the system” so to speak. It is important to note that either option still leads to the worker being fully protected as in both scenarios they have the ability to login & verify their work and wages. Some craftsmen prefer to have a profile on the system so that they can be acknowledged for their work but others just simply seek the mere protection that being on the PaperTale system offers.

Why papertale? What’s the difference from any other sustainable product or charity?

If we are honest, we don’t want to tell you that we are the ultimate technology who is doing things better than everyone else, because in fact there are a whole heap of people out there who are doing amazing work regarding humane production. No, instead we want to be the key to allow those incredible brands who want to take the centre stage for the common good, to prove to consumers that they are different from all the false claims. Our traceability is radical, but it’s the only way to truly stand out. If you have a brand who you think deserves this spotlight for its efforts, then why not use PaperTale to show that you mean business. 

Subscribe with us:
United Kingdom

Izzy Spinley, UK Representative



Jörgen Kocksgatan 65b

SE-211 20 Malmö Sweden.



Yasir Rasool, General Manager

21 km, Feroezpur road, Lahore 54000, Pakistan.

Phone: +92 300 601 4066


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